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Archive for the ‘Real Estate’ Category

Blame the decline in home sales on the harmonized sales tax

Wednesday, August 25th, 2010 by Dan Cooper

As predicted, the pace of home sales slowed in July as consumers adjusted to the new harmonized sales tax. Coupled with the fact that interest rates were rising, the rush to buy homes prior to the HST coming into effect on July 1 resulted in an overheated market in May and June. But this current slowdown in the market is expected to be short lived.

Earlier this month Jeff Mahannah, President of the Oakville, Milton and District Real Estate Board, said, “Sales transactions are down for July, but overall for the year-to-date we are on par or are observing a slight increase in transactions when compared to 2009. What I anticipate, once the public has time to adjust to the HST and realize that interest rates are still affordable, is an increase in activity in sales transactions in September.” This is what he is talking about. Last month residential sales for Oakville were down by 48 percent compared to July 2009 and the average sale price – $505,999 – decreased by 0.2 percent. However, year-to-date sales were still up by 5 percent and the average sale price was up by 13 percent.

In Burlington, the story is quite similar. “July was certainly a quiet month for sales,” said Joe Ferrante, President of the Realtors Association of Hamilton-Burlington, “but it was not at all unexpected. Despite the slower sales in July, our year-to-date sales are still up 10.7 per cent over this time last year.” The average price of freehold residential properties sold in Hamilton-Burlington in July was $329,317, an increase of 5.5 per cent over July last year. In the condominium market the average price of condominiums in July was $237,304, an increase of 1.6 per cent over July 2009. “We have a good inventory of listings,” Ferrante explains, “which makes Hamilton, Burlington and our outlying areas such a great place to buy real estate right now.”

Whether it is a slow market or an overheated market, each brings particular challenges of their own and the key to making the best deal possible is to work with a broker who has a proven track record and is a consistent top performer – someone who you are confident will be able to sell your home quickly and for top dollar. Innovative marketing and investment, knowledge about the marketplace, commitment and exemplary service differentiate the Dan Cooper Real Estate Team. The result is that we are achieving accomplishments that illustrate the Dan Cooper difference. We are the Number 1 team in Canada for Royal LePage, which is a testament to our ability to sell homes fast in the Oakville and Burlington areas. In fact, we have been the Number 1 team for seven of the past ten years. We were also named Best Real Estate Agent and Best Real Estate Team in North Oakville Today’s annual Readers’ Choice Awards. The Readers’ Choice Awards are as grassroots as you can get, and being named Number 1 for both agent and team are proof that we are having a significant impact right here in our own community.

Dan Cooper is an award winning Broker with Royal LePage Real Estate Services Ltd., Brokerage – the Number 1 Royal LePage Team for Canada in 2009. He can be reached at 905.338.3737, direct line at 905.849.3303 or through his innovative and interactive website at DanCooper.com. Be sure to catch the Dan Cooper Real Estate Series on DailyWebTV.com. For his free booklet How To Sell Your House For Top Dollar – Fast! or his Guide to Oakville Real Estate, please call the Dan Cooper Team.

Using the Internet to sell homes faster and for more money

Thursday, August 12th, 2010 by Dan Cooper

Dan Cooper TV logo

The mark of a good real estate agent is the lengths to which he or she will go to market your home. In today’s marketplace, it is not enough to merely place a few ads in the real estate section of the local newspaper. Advertising, of course, is important – and that is why I go big whenever I use traditional media. I consistently take out one and two page spreads in these sections. I also carefully select the most effective magazines – and again take the best strategic positioning within those publications to provide the maximum exposure for my clients.

But perhaps most important, I have been a leader in utilizing the Internet by developing a unique online marketing program. My DanCooperTV.com website was ahead of its time when I launched it a few years ago and it remains a dynamic element of my marketing strategy today. The video-based format brings properties to life, providing a much more striking impact than static images. Whether you are buying or selling a home, the opportunity to display a property through a live tour of the home accompanied by a voice-over description of the home’s unique features is a powerful tool. The seller is able to advertise their property in a whole new light and the buyer is able to take a comprehensive tour at their leisure and convenience. Professionally produced, this site offers an incredible venue like no other.

A good real estate website, however, should be more than just a vehicle for selling homes. At DanCooperTV.com, you will find a wealth of information about your area and some of the people in it – the retailers, businesses and charitable organizations that make Oakville and Burlington vibrant and engaging communities. See my entire educational series on home inspections with advice directly from the experts. You will also meet members of the Dan Cooper team, providing you with an opportunity to better learn who we are and our approach, to begin building that ever important open and honest relationship that needs to develop between broker and client. I want you to be comfortable with our team, to trust that everyone is working in your best interest.

If you haven’t visited DanCooperTV in awhile, take a look – and take a visual tour of some of the exciting properties we have posted on the site. We recently posted a tour of a spectacular mansion on two acres of country property on Trafalgar Road, just north of Highway 407. This is a home that many passersby have wondered about – and here it is on my website. It’s the new, cutting-edge approach to marketing homes and we’re leading this exciting trend. There are other developing technologies that we are looking into and I will talk more about those in the future.

In the meantime, for more information about how we can sell your home quickly and for top dollar, visit my website DanCooper.com or give the office a call and we would be more than happy to tell you more.

Dan Cooper is an award winning Broker with Royal LePage Real Estate Services Ltd., Brokerage – the Number 1 Royal LePage Team for Canada in 2009. He can be reached at 905.338.3737, direct line at 905.849.3303 or through his innovative and interactive website at DanCooper.com. Be sure to catch the Dan Cooper Real Estate Series on DailyWebTV.com. For his free booklet How To Sell Your House For Top Dollar – Fast! or his Guide to Oakville Real Estate, please call the Dan Cooper Team.

Get the best price for your home during a slowdown

Friday, July 30th, 2010 by Dan Cooper

Canada’s residential real estate market will start to slow in the second half of 2010 after two quarters of strong price increases and sales activity, according to the most recent Royal LePage House Price Survey and Market Survey Forecast. While sales activity was strong in the first half of the year, it is expected to cool off for the third and fourth quarters with prices flattening.

This is how Phil Soper, President and CEO of Royal LePage Real Estate Services Ltd., Brokerage, explains the situation: “We have seen an unusual pattern of activity in the housing market over the past 12 months, with the market experiencing a surge of activity and price increases that peaked in the fall of 2009 rather than spring. Early 2010 followed a more typical seasonal pattern with prices and activity peaking in the second quarter. An expected increase in the supply of homes on the market will now bring stabilization in prices and in some cities we will see both prices and unit sales decline towards the end of the year. This should not be interpreted as a severe correction but rather a natural reaction to the market having peaked quite early this year.”

The surge of activity in the first half of 2010 in Ontario was prompted by a number of factors, including an increase in interest rates in the spring, tightening of mortgage lending rules for first-time homebuyers and investors, and the lead up to the introduction of the HST. In June, residential resales in Oakville were down by 34 per cent compared with June 2009, but on a positive note for sellers, the average price showed a healthy increase of 19 per cent – $616,907 compared with $516,681 in 2009. And the luxury market continued to heat up recording 28 sales over $1 million, with six of those sales surpassing $2 million in June.

The Burlington area resale market reported a decrease of 15 percent from the same month last year, and a decrease of 6 percent from May of this year. The total unit sales for the first six months of 2010 are being reported at 18.7 percent higher than the same period last year, while new units listed are 20.7 percent higher than last year at this time, according to the Realtors Association of Hamilton-Burlington. A slower market brings increased inventory levels and fewer bidding wars, which creates opportunities for buyers who may not have been able to find what they wanted in the spring.

The key, especially during a slow market, is to deal with a broker who has a proven track record and is a consistent top performer – someone who you are confident will be able to sell your home quickly and for top dollar. Innovative marketing initiatives and investment, knowledge about the marketplace, commitment and exemplary service differentiate the Dan Cooper Real Estate Team. The result is that we are achieving accomplishments that illustrate the Dan Cooper difference. We are the Number 1 team in Canada for Royal LePage, which is a testament to our ability to sell homes fast in the Oakville and Burlington areas. In fact, we have been the Number 1 team for seven of the past 10 years. This is an accomplishment that does not happen by accident, but rather by design. Our dedication and commitment to selling your home, along with superior marketing strategies, have time and time again helped our clients sell their homes quickly and for top dollar.

We were also named Best Real Estate Agent and Best Real Estate Team in North Oakville Today’s annual Readers’ Choice Awards. The Readers’ Choice Awards are as grassroots as you can get, and being named Number 1 for both agent and team are proof that we are having a significant impact right here in our own community.

Dan Cooper is an award winning Broker with Royal LePage Real Estate Services Ltd., Brokerage – the Number 1 Royal LePage Team for Canada in 2009. He can be reached at 905.338.3737, direct line at 905.849.3303 or through his innovative and interactive website at DanCooper.com. Be sure to catch the Dan Cooper Real Estate Series on DailyWebTV.com. For his free booklet How To Sell Your House For Top Dollar – Fast! or his Guide to Oakville Real Estate, please call the Dan Cooper Team.

Readers’ Choice Platinum winner for best agent and best team

Friday, July 9th, 2010 by Dan Cooper

Thank you to everyone who voted to make The Dan Cooper Team of Royal LePage Real Estate Services Ltd., Brokerage the Platinum winner for Best Real Estate Agent and Best Real Estate Team in North Oakville Today’s annual Readers’ Choice Awards. Of all the awards my team and I have won over the years, the most gratifying are those that are the result of the recognition we receive from people in our own community. The Readers’ Choice Awards are as grassroots as you can get, and being named Number 1 for both agent and team are proof that we are having a significant impact right here in our own community. I believe this recognition has been achieved for two reasons – our business success and community giving.

We are very active in Oakville and Burlington and that has provided us with a very high profile. In fact, earlier this year we were proud to have earned the distinction of being the Number 1 Royal LePage Team for Canada in 2009. This is our seventh top finish in the past 10 years and is a testament to a lot of hard work and a high degree of success for our clients. What it means for our clients is that they are with one of the best real estate firms in the country. Our creative marketing strategies are accomplishing two things – they are selling homes quickly and for top dollar.

So, the recognition by the Readers’ Choice Awards is in a large part due to the hard work we put into selling your home. We have developed innovative and carefully selected methods of showcasing your home for optimum exposure. These methods involve selecting the prime advertising spots in a variety of publications and using the Internet more creatively than any other broker. For example, my DanCooper.com website is bringing properties to life through a video-based platform. I’m proud to be one of the first to tap into this exciting form of marketing to provide you with a competitive edge when selling your home.

In fact, by June we had achieved a significant real estate milestone – we surpassed 100 homes sold this year. Reaching this level of sales so quickly is the primary reason we are the Number 1 Team in Canada for Royal LePage. The Readers’ Choice Awards reinforces the exposure we are gaining for your properties which also puts The Dan Cooper Team of Royal LePage in the spotlight.

Achieving a high community profile, however, requires more than simply being recognized for our business visibility. Being community minded is critical in today’s world. We have an obligation to give back to the community in which we work and live and I’m proud of the sponsorships and support we are able to provide to community causes and organizations – both large and small. These include the Oakville Hospital Foundation, Big Brothers Big Sisters, Comic Vision for the Foundation Fighting Blindness and the Oakville Centre for the Performing Arts just to name a few. Building a strong community requires support from all of us.

Again, thank you to all who voted to recognize the role my team and I have been able to play to help make our community vibrant and healthy.

Dan Cooper is an award winning Broker with Royal LePage Real Estate Services Ltd., Brokerage – the Number 1 Royal LePage Team for Canada in 2009. He can be reached at 905.338.3737, direct line at 905.849.3303 or through his innovative and interactive website at DanCooper.com. Be sure to catch the Dan Cooper Real Estate Series on DailyWebTV.com. For his free booklet How To Sell Your House For Top Dollar – Fast! or his Guide to Oakville Real Estate, please call The Dan Cooper Team.

Surpassing the 100th sale is significant milestone

Monday, June 21st, 2010 by Dan Cooper

Dan Cooper For Sale Sign

The Dan Cooper Team of Royal LePage Real Estate Services Ltd., Brokerage is proud to have achieved a significant milestone recently – we surpassed 100 homes sold so far this year. Reaching this level of sales so quickly is the primary reason we are the Number 1 team in Canada for Royal LePage and a testament to our ability to sell homes fast in the Oakville and Burlington areas.

In fact, we have been the Number 1 team for seven of the past 10 years. This is an accomplishment that does not happen by accident, but rather by design. Our dedication and commitment to selling your home, along with superior marketing strategies, have time and time again helped our clients sell their homes quickly and for top dollar. As a home seller you will be working with a broker who has developed innovative and carefully selected methods of showcasing your home for optimum exposure. Exposure, after all, is the key to selling your home. The more people who view your property, the higher number of bona fide prospects you will attract. It’s simple math and it works.

That’s why I have developed one of the strongest advertising programs compared to any broker in the Oakville area. My listings are in numerous publications that I have personally selected for their market penetration, as well as developing innovative online strategies. I am using the Internet more creatively than any other broker. For example, both my main website DanCooper.com and my unique DanCooperTV.com website are bringing properties to life through a video-based platform. I’m proud to be one of the first to tap into this exciting form of marketing to provide you with a competitive edge when selling your home. These websites are also linked with countless retailers throughout Oakville, providing a reach unlike most others.

But it doesn’t stop there. Just to give you an idea of how attentive the Dan Cooper Team is to detail, even the most basic tool for selling real estate recently received a makeover – the yard sign. I redesigned my For Sale sign to differentiate the sale of your home from brokers still using the typical black lettering on white background. Instead, I have opted for an elegant, classy look – white letter on a black background. This look has always signified a sense of sophistication and elegance and that’s how I want to market your home.

To many, a sign is simply sign. I disagree. The For Sale sign is the first thing a prospective buyer sees when they drive up your street. If first impressions count, then how will the condition of the sign influence the buyer’s perception of your home? Being faded or warped from the weather or leaning on an angle may seem trivial to many, but I believe the presentation of every aspect of your home is vitally important to influencing the sale.

Besides superior exposure for your home, there are a host of other benefits when dealing with the Dan Cooper Team, such as complimentary home staging consultation; instant access to our team of lawyers, home inspectors, mortgage brokers, appraisers and contractors; ongoing updates and progress reports as part of our in-depth communications; and being served by a team of multi-disciplined professionals with more than 40 years of combined experience. Combined with my own 20 plus years in the Oakville and Burlington markets, the choice is clear – Dan Cooper of Royal LePage. Whether buying or selling, the Dan Cooper Team is ready to serve you.

Dan Cooper is an award winning Broker with Royal LePage Real Estate Services Ltd., Brokerage – the Number 1 Royal LePage Team for Canada in 2009. He can be reached at 905.338.3737, direct line at 905.849.3303 or through his innovative and interactive website at DanCooper.com. Be sure to catch the Dan Cooper Real Estate Series on DailyWebTV.com. For his free booklet How To Sell Your House For Top Dollar – Fast! or his Guide to Oakville Real Estate, please call the Dan Cooper Team.